Comments on: PR eats into quality journalism: UK study http://interjunction.org/news/pr-eats-into-quality-journalism/ media meets academia: site on media-related issues: journalism, media ethics, history and responsibilities, media effects and globalisation, and journalism education Tue, 06 Jul 2010 06:41:12 +0000 hourly 1 http://wordpress.org/?v=3.1.4 By: rp http://interjunction.org/news/pr-eats-into-quality-journalism/#comment-83 rp Wed, 02 Apr 2008 14:57:37 +0000 http://interjunction.org/news/pr-eats-into-quality-journalism/#comment-83 This has been a rather common trend in recent years. I did read of a study that claimed that lacking funds, media outlets have begun to try and increase output while cutting staff. If this is true, it makes it easier for PR firms to peddle their pieces to journalists. But it is a vicious downward spiral. The less reliable your stories the fewer readers/viewers you get, and the looser your standards become. This has been a rather common trend in recent years. I did read of a study that claimed that lacking funds, media outlets have begun to try and increase output while cutting staff. If this is true, it makes it easier for PR firms to peddle their pieces to journalists.
But it is a vicious downward spiral. The less reliable your stories the fewer readers/viewers you get, and the looser your standards become.

]]> By: David McQueen http://interjunction.org/news/pr-eats-into-quality-journalism/#comment-80 David McQueen Mon, 31 Mar 2008 20:20:14 +0000 http://interjunction.org/news/pr-eats-into-quality-journalism/#comment-80 Good article Amy. Interesting to see even the rabidly right Spectator gave Flat Earth News a good review - a recently published book precisely on this theme. http://www.spectator.co.uk/the-magazine/books/476801/the-vile-behaviour-of-the-press.thtml Cheers, David Good article Amy. Interesting to see even the rabidly right Spectator gave Flat Earth News a good review – a recently published book precisely on this theme.

http://www.spectator.co.uk/the-magazine/books/476801/the-vile-behaviour-of-the-press.thtml

Cheers,

David

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